This site was for a client who is in the rapidly developing field of knowledge management. I researched many knowledge managers and their websites to discover how they present their services before embarking on this project. Sadly, I found their sites to be visually discordant and the text difficult to comprehend.
The challenge then was how to present the relevant information in an understandable and accessible manner. Beyond that, there was the issue of choosing images which were both attractive and pertinent to the subject.
The client requested IBM blue as the basis for the site. I made the background pages a pale grey to harmonize with the blue and then chose images, which would both convey information and humanize a poorly understood field. Additionally, the site is fully SEO optimized and is responsive across all browsers for cell phone, tablet, laptop, and full screen viewing.