We teach you the fundamentals of branding and building websites
Whether you decide to build your own website or hire a developer, you should be aware of principles of branding and branded design.
We think if we just build it, they will come. Nothing could be further from the truth. We need to know how appeal to the consumer, make them love our service or product and identify with our brand. Otherwise, we could lose valuable time and money.
We start by teaching you to identify your targeted markets. We then show you how to:
- Build a profile of your ideal customer
- Research the demographic background of your ideal customers or clients
- Choose the brand colors, images, fonts, and brand voice that is specifically geared toward your target audiences
- We teach you how to build pages that convert and what to put on each page of your website
- We finally teach all the technical details of building websites in plain English – specifically for non-techies. You will never have to touch a line of code to get fantastic results
- We teach best practices, from how to blog properly to getting your website to load fast
- We will be adding new features regularly that will teach you design, SEO, marketing and more!