17 Tips for Medical Spa Owners

If you are a physician or a business person who has decided to get into the growing field of medical aesthetics then you need to be aware of which Internet best practices will be of benefit your medical spa. Physicians, you are invariably busy with your practice and are often exposed to conflicting advice. This […]

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COLORS AND WHAT THEY MEAN TO THE DESIGN OF YOUR WEBSITE

HOW WEBSITES CHANGE OVER TIME ACCORDING TO NEED Two years ago, my client Andrew Swan Ph.D, asked me to put together a website for him with the sole instruction that it was to be IBM blue. I went to work immediately. However, when Dr. Swan began using his website this winter, the blue was the […]

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VALUE, MARKETING, AND YOUR WEBSITE

IN BUSINESS, MARKETING IS HOW YOU PRESENT YOUR OFFERING TO THE WORLD Your website and social media presence should be two of the chief components of your overall marketing strategy. Both function to create the first impression you make when a potential customer is searching for a service or vetting you online. First impressions are […]

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